There’s no scarcity available in the market for high-end coolers. And with better value tags come better client expectations that producers deal with with bigger claims. Some tout ice retention for days, or boast carrying load, whereas others flex advertising and marketing muscle mass in projecting how the cooler matches an lively life-style. Within the larger stakes sport of premium coolers, YETI’s merchandise sit proper in the midst of these fundamental efficiency traits, as the unique creators of, name it, cooler covet.
And the now publicly traded, Austin, Texas-based large within the super-cooler house has upped the value ante as soon as once more with its new YETI V-Series. This chrome steel, hard-sided cooler doubles down on aesthetics. The timeless, retro look channels the form-meets-function steadiness of different out of doors icons, someplace in between a metallic workhorse thermos and a shimmering, state-of-the-art Airstream trailer. The model interprets that marriage as one between its Rambler drinkware line and wildly widespread Tundra cooler. Upon our first look, we’d vouch for the accuracy of that fusion.
What It Is
This can be a cooler designed to be enticing, before everything. It weighs 35 kilos (empty), so it’s not even making an attempt to compete within the extremely transportable/light-weight classes. Suppose: sturdy cornerstone addition to your yard barbecue or tailgate celebration, sitting fairly subsequent to the grill or pool. With sizable inside dimensions (18.5 inches × 13.25″ × 10.875″), the V-series is as succesful as most YETIs, holding 65 kilos of ice or 46 cans on ice (that’s, 12-ounce cans and at a 2:1 ice-to-can ratio). It boasts vacuum-insulated panels of kitchen-grade chrome steel on all sides (together with the lid) plus a stainless-steel, leak-proof recessed drain plug. The forged aluminum hinges and the single-center entrance latch add one other diploma of industrial quality, well-machined and smooth-operating end to a cooler that wants lifespan longevity to again up its price ticket.
Why We Like It
All of the efficiency options that you just’d anticipate from the taste-makers on the forefront of cooler cool, engineered with classic attract—with out compromising, and even enhancing, perform. However the large distinction with the V-Collection is that this cooler options vacuum insulation (the identical expertise utilized in YETI drinkware) together with a roto-molded plastic backside (the identical as YETI’s Tundra). That key design improve advantages the partitions and lid. The Tundra was completely made by means of conventional rotational molding with thick partitions that added insulation—and bulk. By combining a plastic backside with vacuum-insulated partitions (and lid), YETI manages the unattainable of lowering wall thickness (by a pair inches) and upping ice retention. We discovered that out by stowing six frozen 12-ounce water bottles within the V-Collection over a sunny 80-degree weekend. They retained ice for practically 60 hours, pushing a few half-day longer than the two-day benchmark commonplace for the all-plastic YETIs. On the outside, the V-Collection contains a kitchen-grade chrome steel patina that’s set to age superbly, making the V-Collection an on the spot traditional addition to your property entertaining arsenal, or no less than on the spot dialog starter at your subsequent seashore cookout or full camp kitchen.
Once more, it weighs 35 kilos, empty. Few people will dare haul this type of heavy metallic into the backcountry, and (missing wheels) it won’t cross greater than 100 yards of lugging from automobile to seashore, shoreline, or camp. However the concept is bodily—and visible—heft to carry down an outside gathering. And that’s a objective achieved.
[$800 for single 55-quart mannequin out there; yeti.com]
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